BrandBourg and Bleublancrouge (BBR) are proud to announce that, following a call for tender fulfilled at the end of 2023, they entered into a large-scale agreement with KIK (LAVO), owner of notable brands such as La Parisienne, Hertel and Arctic Power. With this agreement, BrandBourg and BBR have become KIK’s key partners for major brands and related services, including advertising campaigns and packaging. This announcement coincides with BrandBourg and BBR working closer together on an operational level, particularly in the consumer-packaged goods (CPG) sector.

“We were reassured by BrandBourg’s thorough approach to strategy and packaging from the get-go and we particularly appreciated the teams’ agility and ability to collaborate with Bleublancrouge to bring the strategy to life creatively through relevant, original campaigns.”

 – François Wood, VP Marketing at KIK (LAVO)