Lactalis Canada
Nearly 140 years of brand heritage in the Canadian dairy industry. From milk and cheese, to yogourt and butter.
Pushing Innovation to Deliver Growth
Pushing Innovation to Deliver Growth With innovation exploding in the milk category that included ultra-filtered products and new foreign (US) competitors, Lactalis responded with the launch of Lactantia UltraPur.
View the project View the projectAn Authentic Iconic Brand
An Authentic Iconic Brand Lactantia®, a brand loved by Canadians for its passion for all things natural and its commitment to the wholesome goodness of farm fresh dairy products, has been a pioneer and innovator in the dairy industry for over 70 years.
View the project View the projectA Natural Evolution
A Natural Evolution Astro® yogourt, a favourite of Canadian consumers for over 3 decades, has always been made with uncompromising quality to meet exceptional taste standards.
View the project View the projectStaying True
Staying True BLACK DIAMOND® cheese has been a staple in Canadian homes for almost 90 years. Canadians have grown to trust BLACK DIAMOND® for delicious, high quality cheese.
View the project View the projectStaying True to its Québec Heritage
Staying True to its Québec Heritage P’TIT QUÉBEC® cheese has been a staple in Québécois homes and a trusted partner in bringing families together for over 60 years.
View the project View the projectCPG Strategies create B2B success at Lactalis Canada
CPG Strategies create B2B success at Lactalis Canada As part of its ongoing commitment to leadership in the foodservice sector, Lactalis was launching Galbani Lactose-Free Shredded Pizza Mozzarella, a first for the industry. Furthermore, time was of the essence, since Lactalis had competitive intelligence that another major manufacturer was also readying to launch a similar product. Strategy, planning and execution of an effective launch program had to be completed within an unprecedented timeframe if Lactalis were to achieve first-to-market success.
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