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27/03/2021

Quebec-based professional services

Interview with Talsom president Olivier Laquinte, spokesperson and active member of the Regroupement des firmes de services profes...

Interview with Jean Bélanger

Breakfast ICD conference one year later

Although the planned IAS (Institut des administrateurs) 2020 conference on branding was unfortunately cancelle...

Interview with Olivier Laquinte

Quebec-based professional services

Interview with Talsom president Olivier Laquinte, spokesperson and active member of the Regroupement des firme...

Interview with Jean Gaudreault

Innovation at Garant: investing upstream, rather than repairing downstream

In 1895, Télesphore Garant forged his first farm tools in the village of Saint-François-de-la Rivière-du-Sud. ...

Interview with Cyril Vulgarides

Train. Perform. Transform.

A leading player in the field of continuing education in Quebec, Technologia is evolving in a highly competiti...

Interview with Marie-Hélène Nolet

Combining continuity and modernity

Since its founding in 1905, the Canadian Club of Montreal has held over 2,000 luncheon-and-lecture events feat...

Interview with Robert Mercure

A space to Reinvent Yourself

Following the wind of change that has animated the Montreal Convention Centre since the arrival of its Preside...

A Conversation with with Lucie Bourgeois from Umalia

Brand Citizenship For the Benefit of All

So much has been said and written about solidarity and corporate engagement during crisis situations like the ...

Interview with Olivier Laquinte and Simon Éthier.

Digital Transformation and Brand Strategy: the Chicken or the Egg?

The COVID crisis has brought digital transformation to the forefront of organizational concerns. Is it essenti...

Interview with Charlie Wilton et Michel Berne

Innovation: The Key to a Strong Brand

To help us better understand how innovation benefits organizations, we speak with two pillars of research and ...

Interview with Rosa Checcia

The Critical Role of Branding at Lactalis Canada

Rosa Checcia, Vice President, Marketing, Lactalis Canada, shares her vision of branding for any CPG company....

Interview with Françoise Bertrand

Branding: a vital aspect of strategic alignment

In the spring of 2019, BrandBourg sat down with more than a dozen specialists to discuss the role of the brand...

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