Merge & Acquisition

The context of a merger or acquisition puts brand identity issues front and centre. Which name to keep? Should we fuse the identities? Should we create a new entity? What visual identity should we adopt? These critical questions deserve attention early on in the process.

Atwill-Morin

Unifying the scope of one’s offering

In business for over 50 years, Atwill-Morin is a leader in the fields of masonry, concrete, and structures as well as in the renta...

Above Food

Going Above

Above Food is a plant-based protein company that cultivates, grows, and distributes nutrient-rich products....

CellCarta

When a New Identity Acts as a Strong Lever for Merging Companies

CellCarta, a Contract Research Organization Laboratory (CRO) to the biopharmaceutical industry, partners with its clients to addre...

Premier Tech

Building a Stronger, more Cohesive Brand

Premier Tech is a Quebec multinational corporation that operates in the fields of horticulture, agriculture, industrial equipment,...

TELUS Health

Shaping the Future of Health Care

Positioning TELUS Health in a new market...

Umanico

Give Meaning. Simplify. Create.

For the past 30 years, MCMR has developed a solid expertise in recruitment, talent scouting and placement in the finance, pharmacy...

Radio-Canada

Simplify, Differentiate, Orchestrate

With increasing competition brought about by rapidly developing information technologies and the convergence of platforms, Société...

Boiseries Raymond

A Guarantee of Quality and Pride

For over 50 years, Boiseries Raymond, a specialized producer of door, moulding and staircase products, has been assisting families...

Réseau Sélection

Changing for the better

Pionnière dans son domaine, l’entreprise est aujourd’hui au premier rang au Canada parmi les acteurs privés du secteur des complex...

Exo

Mobilize. Define. Guide.

Exo is borned from the fusion of the Agence métropolitaine de transport (AMT) and thirteen municipal and intermunicipal transport ...

Acceo

High Speed Growth

A leader in e-business solutions in Canada, ACCEO Solutions quickly went from a service company to a product and services company,...

Broadsign

Light Up the World

Broadsign is the world's leading digital out-of-home signage software company allowing advertisers, agencies and media publishers ...